Gold Republic

Client: Gold Republic

Role: Senior Creative Producer

Senior Creative Producer on a six month campaign for Gold Republic, supporting their UK market launch through a full social media strategy designed to drive awareness and establish the brand in a new market. Led on socially native strategy, ideation, scripting, talent negotiations, crew and shooting, through to client management, overseeing a mix of Vox pops, podcast content and motion ads from concept through to delivery. The campaigns generated over one million views across socials and drove ten thousand sign-ups.